What people hear will produce in them a consciousness of what they have heard. For example if I proclaim that you are not to think on the color “red”; you can be assured that you will struggle to not think on “red.” In the same way when preachers preach on “sin” they create a “sin consciousness” in the minds of the believers. This ought not to be (see Heb.10:2). We are to be “righteousness consciousness” because of the cross. What you think you are will show up in your behavior. BEHOLD (see 2 Cor. 5:17).